“To bypass voice mail, cold callers began using auto-dialers … Auto-dialers however, always have a slight lag, making it obvious to the person being called that they’re being auto-dialed. Most people (consumers and businesspeople alike) simply hang up.” - Excerpt from com column written by Geoffrey James, Contributing Editor Don’t you hate stereotypes? We all say we do. Yet, at some point, everyone falls back on them. Inevitably we lump everyone working in certain professions into homogenous masses, with the same characteristics and ethics (or lack thereof). Think used car salesmen – what immediately comes to mind? Hey, we’re only human, after all. But few of us have a national bully pulpit such as Inc. magazine to dispel wisdom. When a columnist for a major business … [Read more...]
Four Part Cold Call Training Program Announced!
For the first time since February 2017, The Cold Call Coach will have a training event that is open to the public. You will not want to miss this special event! Click the link below to learn more. Hosted by The Starr Group, this Cold Calling for Success event is the first of its kind and will provide you and your sales team with everything that you need to be more effective, efficient cold callers. Low cold call success rate? Suffer from call reluctance or phone phobia? Once you complete this innovative and game-changing training program, those will be things of the past! Because the program builds off of the themes in the training session that preceded it, all attendees are encouraged to partake in each of the programs that are being offered. If, however, you are short on time, no … [Read more...]
Hey Inc., Why the Cold Shoulder for Cold Calling?
“The general lack of confidence in the news media as an institution aligns with findings last fall that showed trust in the mass media at an all-time low.” - Quote from June 28, 2017, article on Gallup.com by Art Swift Recent public polling indicates that, on average, barely one in four Americans expresses high confidence in the media. They just don’t believe what they read or hear. Reasons “why” vary. The big takeaway is that skepticism abounds regarding content from “traditional” news outlets. You might count Inc.com among those media sources viewed with an increasingly questioning glint. It’s certainly been around a long time. Count me among the new skeptics. As detailed in my last post, a recent column on Inc.com about cold calling was so pompous, dismissive and wrong … [Read more...]
Neuberger Featured on Enterprise Now! Podcast
Paul M. Neuberger, Founder & CEO of The Cold Call Coach, was recently the featured guest on the Enterprise Now! Podcast. Hosted by Elzie Flenard, this podcast is a business and entrepreneurship talk show that seeks to educate, motivate, and inspire current business owners and aspiring entrepreneurs on a variety of topics. Among other things, Paul and Elzie discuss how patience and tenacity are key to business success, the calling of entrepreneurship, and how life doesn't do anything to you, but rather for you. Click the link to hear the episode in full! Here is the link to access the interview: http://content.blubrry.com/enterprisenow/Paul_Neuberger_pre-prod.mp3 … [Read more...]
Could Inc. be Wrong about Cold Calling?
“For decades, companies have been getting diminished returns from cold calling. Now they’re flogging a dead horse.” Preface to com column written by Geoffrey James, Contributing Editor If it’s on Inc.com, one of the most venerable sources of online business journalism … it must be true, right? Well, maybe not. Or, at least debatable. Or maybe highly debatable. The headline of a recent column on the well-trafficked web site declared “Cold Calling Is a Waste of Time,” followed by the aforementioned introduction. The accompanying photo? Wait, didn’t that guy work with Don Draper? The column itself is well written and, on its surface, well reasoned. Its premise is that technology and human behavior have changed in ways that render cold calling useless as a modern sales … [Read more...]
Yes Cold Calling Is Very Much Alive
There is a nasty rumor going around that cold calling is dead. Have you heard that one before? Well, don't for one second believe it! If you do, your sales career may suffer the same fate. … [Read more...]
Paul Neuberger Interviewed on Sales Podcast
Recently, Paul M. Neuberger, Founder & CEO of The Cold Call Coach, was interviewed by Kevin Davenport of Stratus Leadership Development for his sales podcast. Paul shared several of his key cold call philosophies, as well as why more folks in the sales profession should be building this activity into their new business development and client acquisition strategy. Additionally, Paul provided resources to the audience regarding how they can better improve their success on the phone, as well. For more information on Stratus Leadership Development, please visit www.kevinjdavenport.com … [Read more...]
The Longest Dial: Why Aren’t You Making that Cold Call?
This is the moment. All your plans for successful cold calling have brought you here. Targets identified. Talking points tuned. Lucky seller’s charm (you have one, right?) at hand. Preparation begets success, you’ve been told. Well, you’ve done your research. You’re primed for success. Phone in hand, you’re armed and ready. So … why the hesitation? What’s wrong? Why aren’t you dialing? Sure, even the savviest salespeople occasionally come down with phone phobia. The trick is to make it short-lived. Cold call reluctance happens. Yet, you know that cold calling, like so many other activities, requires practice to improve. Did you hit a home run the first time you swung a baseball bat? Was your first golf tee shot a hole-in-one? By the way, if your answer to either of those … [Read more...]
Paul M. Neuberger Speaker Preview Video
Looking for a keynote speaker for your next sales meeting or conference? Want an internationally recognized expert who can captivate a crowd and keep everyone engaged for hours on end? If so, then look no further than Paul M. Neuberger, Founder & CEO of The Cold Call Coach, LLC. Paul's high-octane speaking style is tantalizing audiences across the country and he has become an in-demand commodity for organizations looking to inspire their employees. Want to see what all the buzz is about? Check out Paul's Speaker Preview Video today and get him booked for your next business function! Paul M. Neuberger Speaker Preview Video from Paul Neuberger on Vimeo. … [Read more...]
No, Cold Calling Isn’t Diving Into a Snake Pit!
With all of the amazing opportunities that cold calling affords individuals in the sales profession, why are we so afraid of it? Change your perspective to realize immediate, long-lasting results! … [Read more...]