Cold Call Coach

ADVICE. DIRECTION. SUCCESS.

  • Book
  • About Us
  • Services
    • Group Coaching
    • Individualized Coaching
    • Workshops
    • Keynote Speaking
  • Blog
  • Our Success
    • Testimonials
    • Success Stories
  • Videos
  • Training System
  • Contact Us
  • Cold Call University
    • Course 101: Introduction
    • Cold Call University: Courses 101 to 401 – All Courses!
    • Printable Brochure
  •  

The Three Pillars of Cold Call Success

By Cold Call Coach

I will be the first to readily admit that I am a glutton for punishment. My life’s motto can be summed up thusly: if it ain’t hard, it ain’t worth doing. We are inundated in society today with how we should go after things that are easy. We can lose weight in five days without working out or changing our diets. Easy! We can attend one online seminar, take down some vital information, and be rich by the end of the month. Easy!

Just because something is easy, does it make it worthwhile? Looking back on my life, I have grown more, both personally and professionally, from actively doing things that were hard. It is the hard that makes it good.

If it is hard, I have to dig deep to try to figure it out. If it is hard, I have to use my ingenuity, creativity, and problem solving skills to reach a successful resolution. If I am able to do so, I have learned a new skill, am filled with confidence, and have a historical example of me accomplishing something that I wasn’t sure I was able to from the onset.

It is with this in mind that I have always embraced cold calling. Don’t for one second believe that cold calling is dead! Folks that would have you think that way are folks that would rather pursue things that are easier than cold calling. It is easier to send out a mass e-mail, so do that! It is easier to put together a direct mail piece, so do that! It is easier to join a multitude of networking groups, so do that!

I am here to tell you that if you dig deep, work hard, think outside the box, and approach it in an entirely new way, cold calling can be mastered. In my role as Founder of The Cold Call Coach, I have worked with professional sports team, Fortune 500 companies, as well as solo entrepreneurs and stay-at-home moms who sell products on the side for fun.

No matter whom you are, what you do, or the services that you provide, cold calling can work for you! Cold calling is very effective if we focus on what I deem the three pillars of a successful approach: strategy, structure, and psychology.

The first, strategy, is ensuring that you can readily identify, quantify, and locate your ideal client. If the individual or organization is not your most perfect, ideal client, we should not bother reaching out to them via cold calling. As a financial services professional, I had an uncanny ability of calling the right person at the right time who had the right need and I could deliver the right value add proposition.

Imagine how much easier cold calling would be if you were calling entities, time and time again, that already knew they needed you. Imagine how much less work you would have to do selling yourself and could rather focus your efforts on providing a valuable service. We work with our clients to get an effective strategy in place, which is the most important aspect of our approach.

Next, we focus on structure. What do you say to schedule appointments with your ideal clients? What do you say to get your voice messages returned time and time again? What do you say to bypass the gatekeeper with regularity and use that person as a source of endorsement?

No matter your business or the services that you provide, we will work hand-in-hand with you to customize scripts that you feel comfortable delivering, are full of value add propositions, pique the curiosity of your ideal clients, and that deliver measurable results quickly.

Finally, we place a specific emphasis on cold call psychology in an effort to realize the outcomes we are striving for. Now, this does not mean we are tricking people, nor does it mean that we are brainwashing or manipulating them. Any individual or organization that tries to sell you on cold call scripts that rely on deceit, deception, or a play on words, you should run from as fast as you can.

With cold call psychology, we are simply calling attention to the things that we all know about and that we do all day, every day. Based on what we say, how we say it, and, to an extent, what we don’t say, we will show you how to elevate the mood of the prospect nearly instantaneously, get them to hang on your every word from the onset, and connect with them on a deeper level quickly to optimize success.

A high cold call success rate is within your grasp. Are you willing to put in a little work to realize this objective? Are you willing to invest in the future of your business to generate measurable results quickly? If so, give us a call today at 414-313-8338 and let’s get to work!

Filed Under: Uncategorized

Testimonials

“Incredible! Fantastic!! Cutting Edge Material!!!”  

Peter H.W. Melms, Preplanning Specialist,
Washburn-McReavy Funeral Chapels
Here is his LinkedIn URL: https://www.linkedin.com/in/peter-melms-692aa91b
Peter H.W. Melms
Attending one of Paul’s seminars was one of the most beneficial experiences I have had within my educational and professional career. You will regret not signing up!
Joe Pillizzi
Paul’s training was insightful and well worth the time. Paul is a great presenter and keeps you engaged. I left with information that has helped make cold calling more successful for me.”
Lisa Pecora
Paul is a well­spoken, direct, and impressive individual ­ His seminar and unique approach to cold calling will give you a different perspective that you can apply to your strategy immediately. I would recommend Paul’s seminar to any sales person out there, it will be worth your time!
Mark Petersen
“Normally I’m skeptical when it comes to online “self-improvement” advertisements. However, after doing some research I felt Paul presented himself in a manner that I trust. His work is praised by many and I’m attracted to genuine people. The cost of his psychology of cold calling course is well worth the investment…it’s a no-brainer!”  

Adam Berndt, Sales Manager, Fine Tune
Here is Adam’s LinkedIn URL: https://www.linkedin.com/in/adam-berndt-open-networker-7b67b547… Read more
Adam Berndt
Paul’s approach is as innovative as it is effective. Based on what I heard from him and the reactions I received from the individuals I invited, I have no doubt that people who hire him will get FAR MORE than their money’s worth.
Timothy Stewart
Paul has such a unique yet simple approach that will forever change the way you prospect. I would absolutely recommend attending one of his seminars!
Daniel Mayer
No matter the industry Paul M. Neuberger seminars will give you confidence that cold calling is not a thing of the past and that there is SUCCESS and GROWTH in cold calling once you have the tools to do it efficient and effective. I am a believer now that cold calling is not a thing of the past.
Judy Huebner
If you get a chance to train with Paul I say run don’t walk to the session. It is invaluable and will change the way you cold call. 
Kevin DavenportSenior Vice President of Powerteam
Paul gives great tips and techniques to conduct a successful cold call. He also re­adjusts your perception on cold calling through personal stories and examples helping you get excited to get going with what you learn. Highly recommend.
Lucas Robak

TESTIMONIALS

Steven J. Wheeler

Director of Business Development / Remodelers Advantage, Inc. "I was at your session on Friday at the NARI National meeting...
Cold Call Coach
2019-05-01T13:58:19-05:00
Director of Business Development / Remodelers Advantage, Inc. "I was at your session on Friday at the NARI National meeting in San Diego. I really enjoyed your presentation, and most of all the delivery. Just wanted to tell you how much I enjoyed your talk."
https://coldcallcoach.net/testimonials/steven-j-wheeler/

Tami Bergman

Insurance Consultant / Andres O;Neil & Lowe "I just want to thank you for introducing us to the new Cold...
Cold Call Coach
2018-10-04T15:16:09-05:00
Insurance Consultant / Andres O;Neil & Lowe "I just want to thank you for introducing us to the new Cold Call approach! I really feel like this is going to change the way that I view cold calling forever. Your approach has been very effective for me, and I will continue to use it. Thanks again for all your assistance!"
https://coldcallcoach.net/testimonials/tami-bergman/

Joe Bellante

Owner / Sand Castle Field Services "Outstanding webinar today! Most of our management team joined us in the conference room....
Cold Call Coach
2018-11-06T17:20:31-05:00
Owner / Sand Castle Field Services "Outstanding webinar today! Most of our management team joined us in the conference room. I could tell from their facial expressions that you were challenging them to think. Nice job!"
https://coldcallcoach.net/testimonials/joe-bellante/

Joel Johnson

Business Development / Wellsource "Hey Paul! Earnest Cold Call Coach participant Joel Johnson here. I wanted to let you know...
Cold Call Coach
2018-11-29T16:47:05-05:00
Business Development / Wellsource "Hey Paul! Earnest Cold Call Coach participant Joel Johnson here. I wanted to let you know that I have found your cold call methods quite productive. Thanks for everything!"
https://coldcallcoach.net/testimonials/joel-johnson/

Meggan Mulkey

Sales Director / Designs in Marble "Hello Paul! I had attended your presentation on Instantaneous Differentiation at the NARI Expo...
Cold Call Coach
2018-11-29T16:48:07-05:00
Sales Director / Designs in Marble "Hello Paul! I had attended your presentation on Instantaneous Differentiation at the NARI Expo at Potawatomi. It was fabulous!! Really, it was the highlight of my day."
https://coldcallcoach.net/testimonials/meggan-mulkey/
0
0
Cold Call Coach

CONTACT US

E-mail: coldcallcoachllc@gmail.com
Phone: 414.313.8338
Location: Menomonee Falls, WI

Buy The Cold Call Coach Training DVD today!

To learn more, click here, or purchase your DVD here.
© The Cold Call Coach, LLC | Privacy & Security Policy | Refund Policy | Shipping Policy