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Making Yourself Irresistible via Cold Calling

By Cold Call Coach

Think back to your dating days for a moment. For some of us, it was many, many years ago since our last date and we have forgotten all about what the dating scene was like. For others, perhaps those who are recently married, or are still single, we have fresh reminders of what it’s like to be on the hunt, as it were.

What are your favorite things about that time of your life? What are the things that caused you stress, anxiety, and worry? The further removed you are from that time in your life, the more that time has dulled the acute nature of those feelings, but I am sure that we have some remembrance of what that time was like.

Imagine two scenarios, if you would. In the first, you are on one side of the bar and a very attractive person on the other side keeps looking at you. This person approaches you, compliments you on your attire, and proceeds to sit down and talk with you. During the entire conversation, this person seems incredibly nervous, fidgety, has low self-esteem, and is very unsure of them self.

How attractive are qualities like that to you?

In the second scenario, the same attractive person on the other end of the bar keeps staring at you. Only this time, after a few moments, this person walks over to you, slowly passes you by, glances over their shoulder, and in a very seductive voice, “Why, hello there.” This person continues to walk on over to the pool table, where they sit waiting expectantly for you.

In what scenario are you most likely to be engaged in and intrigued by? Are you more apt to find the person in the first scenario more attractive, or are you more likely to be drawn to the second person, who is full of mystery and allure?

Although opinions may differ, I would bet that the vast majority of my readers would err on the second scenario. Why? The answer to this question is also the answer to why successful sales people close more business than everyone else. Your curiosity is piqued, your attention is drawn, and you are dying to learn more.

In the first scenario, the person revealed them self too quickly and did not leave much in the way of mystery. The more this person revealed, the less you liked, and, quite frankly, the more unsavory this person because. Their lack of confidence and inability to portray a positive sense of self-assurance was a turn off, I bet.

What would drive the majority of the people wild in the second scenario is the confidence exuded by the person in that example. This person did not need to sit down with you, as they knew that you would follow them to where they wanted to go. This person did not show all of their cards right away, as they were confident that your piqued curiosity would draw you nearer to them, in an effort to discover more.

At The Cold Call Coach, we work with our clients to ensure that, via cold calling, we pique the curiosity of those that we call, show them an incredible value add proposition quickly, and we leave them wanting more. The people that we call and the manner in which we teach our clients to conduct themselves on the phone leads to an incredible amount of appointments, face time with your ideal clients, and, eventually, closed business.

The primary reason that most cold callers fail in their pursuits has nothing to do with who they are, but everything to do with what they reveal and when. Have a low cold call success rate? You’re revealing too much on the initial call! Having a hard time securing appointments with your ideal clients? You’re not piquing the curiosity of those that you cold call!

Although these seemingly insurmountable road blocks will keep us from running appointments and, ultimately, closing business, the good news is that, much like the person in the second scenario, by changing your perspective on cold calling, making some slight modifications to your approach, and getting your prospect to want more, you will find that you’re biggest problem moving forward is not securing the appointment, but meeting with all of the people who are now vying for your time.

Give us a call at 414-313-8338 to see just how amazing our process works and how simple it is to make the modifications necessary for nearly instantaneous success.

Pool, anyone?

Filed Under: Uncategorized

Testimonials

“Incredible! Fantastic!! Cutting Edge Material!!!”  

Peter H.W. Melms, Preplanning Specialist,
Washburn-McReavy Funeral Chapels
Here is his LinkedIn URL: https://www.linkedin.com/in/peter-melms-692aa91b
Peter H.W. Melms
Attending one of Paul’s seminars was one of the most beneficial experiences I have had within my educational and professional career. You will regret not signing up!
Joe Pillizzi
Paul’s training was insightful and well worth the time. Paul is a great presenter and keeps you engaged. I left with information that has helped make cold calling more successful for me.”
Lisa Pecora
Paul is a well­spoken, direct, and impressive individual ­ His seminar and unique approach to cold calling will give you a different perspective that you can apply to your strategy immediately. I would recommend Paul’s seminar to any sales person out there, it will be worth your time!
Mark Petersen
“Normally I’m skeptical when it comes to online “self-improvement” advertisements. However, after doing some research I felt Paul presented himself in a manner that I trust. His work is praised by many and I’m attracted to genuine people. The cost of his psychology of cold calling course is well worth the investment…it’s a no-brainer!”  

Adam Berndt, Sales Manager, Fine Tune
Here is Adam’s LinkedIn URL: https://www.linkedin.com/in/adam-berndt-open-networker-7b67b547… Read more
Adam Berndt
Paul’s approach is as innovative as it is effective. Based on what I heard from him and the reactions I received from the individuals I invited, I have no doubt that people who hire him will get FAR MORE than their money’s worth.
Timothy Stewart
Paul has such a unique yet simple approach that will forever change the way you prospect. I would absolutely recommend attending one of his seminars!
Daniel Mayer
No matter the industry Paul M. Neuberger seminars will give you confidence that cold calling is not a thing of the past and that there is SUCCESS and GROWTH in cold calling once you have the tools to do it efficient and effective. I am a believer now that cold calling is not a thing of the past.
Judy Huebner
If you get a chance to train with Paul I say run don’t walk to the session. It is invaluable and will change the way you cold call. 
Kevin DavenportSenior Vice President of Powerteam
Paul gives great tips and techniques to conduct a successful cold call. He also re­adjusts your perception on cold calling through personal stories and examples helping you get excited to get going with what you learn. Highly recommend.
Lucas Robak

TESTIMONIALS

Steven J. Wheeler

Director of Business Development / Remodelers Advantage, Inc. "I was at your session on Friday at the NARI National meeting...
Cold Call Coach
2019-05-01T13:58:19-05:00
Director of Business Development / Remodelers Advantage, Inc. "I was at your session on Friday at the NARI National meeting in San Diego. I really enjoyed your presentation, and most of all the delivery. Just wanted to tell you how much I enjoyed your talk."
https://coldcallcoach.net/testimonials/steven-j-wheeler/

Tami Bergman

Insurance Consultant / Andres O;Neil & Lowe "I just want to thank you for introducing us to the new Cold...
Cold Call Coach
2018-10-04T15:16:09-05:00
Insurance Consultant / Andres O;Neil & Lowe "I just want to thank you for introducing us to the new Cold Call approach! I really feel like this is going to change the way that I view cold calling forever. Your approach has been very effective for me, and I will continue to use it. Thanks again for all your assistance!"
https://coldcallcoach.net/testimonials/tami-bergman/

Joe Bellante

Owner / Sand Castle Field Services "Outstanding webinar today! Most of our management team joined us in the conference room....
Cold Call Coach
2018-11-06T17:20:31-05:00
Owner / Sand Castle Field Services "Outstanding webinar today! Most of our management team joined us in the conference room. I could tell from their facial expressions that you were challenging them to think. Nice job!"
https://coldcallcoach.net/testimonials/joe-bellante/

Joel Johnson

Business Development / Wellsource "Hey Paul! Earnest Cold Call Coach participant Joel Johnson here. I wanted to let you know...
Cold Call Coach
2018-11-29T16:47:05-05:00
Business Development / Wellsource "Hey Paul! Earnest Cold Call Coach participant Joel Johnson here. I wanted to let you know that I have found your cold call methods quite productive. Thanks for everything!"
https://coldcallcoach.net/testimonials/joel-johnson/

Meggan Mulkey

Sales Director / Designs in Marble "Hello Paul! I had attended your presentation on Instantaneous Differentiation at the NARI Expo...
Cold Call Coach
2018-11-29T16:48:07-05:00
Sales Director / Designs in Marble "Hello Paul! I had attended your presentation on Instantaneous Differentiation at the NARI Expo at Potawatomi. It was fabulous!! Really, it was the highlight of my day."
https://coldcallcoach.net/testimonials/meggan-mulkey/
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Cold Call Coach

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Location: Menomonee Falls, WI

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